Years ago a high school student asked me how I handle my watch. She asked how I felt about it and what I did with it everyday. She wanted to know how often I wore it, where I put it when I took it off, etc… I thought it was odd, but I answered her questions.
I told her that I always wear a watch when I go out. I have a specific place near the door where I keep my watches so I can always grab one before I leave and that as soon as I came home I put them in the same place. I glance at my watch often and keep a constant frame of time in my life. If I don’t have a watch on, I feel a little naked.
The student was very happy with my answers. When I asked her why, she said that how you value your watch is how you’ll marry your wife (I wasn’t married yet). She said that I will always want to be with my wife, feel naked without her and I’ll value her so much that she’ll always have a special place and I’ll want to take care of her well.
She believed this deeply. These types of beliefs are common. It’s very similar to the quote, “How you do anything is how you do everything.” – Derek Sivers.
So, does this apply to business? Yes. How you protect your employees, is how you protect your customers, is how you protect your property, is how you protect your equipment, is how you protect your profits.
Clients will think better of you if they know you protect your business. Employees will feel more comfortable and stable if they know you protect your company. This means that you are protecting your profits.
If you are not protecting your business and property then you are not protecting your lifestyle. How you protect one thing affects all the others.
So, how much do you value your watch? Is it time to review your protection?
